Privacy Policy

Overview

PathFinder U ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you use our college matching service. We believe in transparency and want you to feel confident about how your data is handled.

Information We Collect

Quiz Responses: When you take our college matching quiz, we collect your answers to 20 questions about your interests, academic profile, campus preferences, global mindset, and learning style. This data is used solely to generate your personalized report.

Account Information: If you create an account, we collect your name and email address through our authentication provider. This allows you to save and access your reports.

Email Address: If you choose to save your results or subscribe to our newsletter, we collect your email address. You can unsubscribe at any time.

Payment Information: When you purchase a premium report, payment is processed securely through Stripe. We do not store your credit card number, CVV, or other sensitive payment details on our servers. We only retain a transaction reference for order management.

How We Use Your Information

We use the information we collect to:

• Generate your personalized college match report based on your quiz responses
• Process payments and deliver premium content
• Send you your report via email when you request it
• Send educational content and college planning tips (only if you opt in)
• Improve our matching algorithms and service quality
• Respond to your support requests

What We Don't Do

We want to be clear about what we will never do with your data:

• We never sell your personal information to universities, advertisers, data brokers, or any third parties
• We never share your quiz responses with universities or admissions offices
• We never use your data for targeted advertising
• We never share individual student data with anyone without your explicit consent (sharing with counselors or parents is always initiated by you)

Data for Counselors and Schools

When a school counselor purchases bulk access codes, they can see aggregate data about their students' results (such as archetype distributions and completion rates). Counselors can only see individual student reports if the student explicitly shares their report through our sharing feature. We do not automatically share student data with counselors or schools.

Data Security

We implement industry-standard security measures to protect your information, including encrypted data transmission (HTTPS/TLS), secure authentication, and access controls. Payment processing is handled entirely by Stripe, a PCI-DSS Level 1 certified payment processor.

Data Retention

Your quiz responses and reports are retained as long as you maintain an active account. If you request account deletion, we will remove your personal data within 30 days. Anonymized, aggregate data (such as overall quiz completion statistics) may be retained for service improvement purposes.

Cookies

We use essential cookies to maintain your login session and remember your preferences. We do not use tracking cookies or third-party advertising cookies. Our analytics are privacy-focused and do not track individual users across websites.

Children's Privacy

PathFinder U is designed for high school students (typically ages 14–18) and their families. We do not knowingly collect personal information from children under 13. If you are under 13, please use our service with a parent or guardian's supervision and consent.

Your Rights

You have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your account and associated data
• Unsubscribe from marketing emails at any time
• Request a copy of your data in a portable format

To exercise any of these rights, please contact us.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a new "Last updated" date. We encourage you to review this page periodically.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us: